At Rural Projects we can offer a complete package to manage an entire event from start to finish, encompassing all aspects of development and implementation.
We are equally capable of providing a consultancy service or supporting our clients by offering skills and experience for individual components of the event management process.
Here are some examples of the services that we can deliver.
Trade Stand Management
It is not just the number; it is also the quality of trade stands that make an event successful for visitors and for exhibitors themselves. Offering a professional service for exhibitors is critical. That service includes sales but detailed planning must go into the production of the event to determine the layout, the charges, the options, the services, the anticipated visitor numbers and the allocation of space.
At Rural Projects we pride ourselves in our budget projection skills and cash flow management for events. Once the objectives of an event have been established then a draft budget forecast is tabled and considered and only when a positive budget is established and agreed can progress be made. Each of many expenditure headings are carefully calculated. Each stage is carefully analysed and the final account provides a template for future development.
Event Planning Operations
Before any event can take place an appropriate license has to be applied for through the local authority and this can mean a major input at a very early stage in the event’s development. A thorough knowledge of what is required is essential in establishing a good working relationship with the local authority, and that again is where Rural Projects experience plays a vital role. Even in the final stages close liaison with local officials may determine whether the doors for an event open.
Health and Safety Management
Risk Assessment, Event Profiling and management of Health and Safety for events has become increasingly important. Rural Projects has amassed considerable experience in this discipline and can develop and produce an Event Manual that provides the information required by exhibitors, contractors, Health and Safety and Local Authority officials including the police and fire services.
Whatever the show site, be it indoors, at a dedicated venue or green field an accurate drawing of the layout is vital to the success of the event and that’s where Rural Projects’ command of CADsoftware comes into play. Accurate to the finest detail in the hands of an experienced and fully trained operator the plans produced are the foundation for the contractors to create the infrastructure and to deliver a successful layout for exhibitors and visitors.
The use of a show site brings with it the need to liase closely with the landlord or his agents whose own objectives may vary from that of the event management team. Rural Projects accept the responsibility of satisfying the demands of both in creating a venue suitable for an event then leaving it in a state acceptable to the owner.
Infrastructure and Managing Contractors
Every event is dependent on reliable and cost effective contractors to create the event infrastructure and over the years Rural Projects has developed relationships with specialist contractors who we know will deliver quality, and on time. They are not always the cheapest but they do allow the event management team to sleep soundly at night in the knowledge that what has been contracted will be delivered whatever the circumstances.
There is an endless stream of caterers willing to become involved in events but identifying those that are qualified or experienced to satisfy the needs of a professionally organised event can be a challenge. Rural Projects has gone out of its way to develop a portfolio of caterers able to supply a variety of services from the most discerning to the fastest food imaginable with all contributing to the financial success of the event.
Rural Projects has developed skills in creating and deploying entertainment programmes for events. Creating a timetable, identifying performers, attracting specialist speakers, demonstrators and visitor attractions all form part of the service.
If you wish to launch or develop a conference Rural Projects can help. Finding the right venue and accommodation, developing a conference programme, sourcing the right speakers, marketing to delegates and setting up registration processes are just some of the areas where we can offer expertise.
Marketing and Promotion
From promotional flyers and press advertising to television campaigns and social media, we can plan and execute a marketing and PR campaign tailored to your individual requirements and will use a varied range of marketing tools and techniques depending on the particular target audience, budget and objectives.
Rural Projects can take care of the day-to-day running of your website, working with you to keep it informative, interactive and most importantly, up to date. We also work with top designers who can develop your website from scratch or give it a design makeover, ensuring your site will have the right look and content for your audience.
We are equipped to manage your ticket sales from taking the bookings to designing and printing the tickets, to processing the orders and distributing to your customers. We can also provide trend analysis on the booking process after your event takes place.
Customer Relationship Management
Making the best use of customer information is vital to retain and build good relationships with existing clients. Rural Projects can help to manage your customer database and contact them on a regular basis, keeping them informed about latest news and information, through professional direct mail and e-mail marketing campaigns.
Rural Projects has experience in sourcing private sponsorship and government funding that can be used to develop and grow your event. A successful sponsorship agreement must generate mutually beneficial results and we can use our experience to help devise packages that meet this objective and help sell the concept to potential sponsors.
With our experience and contacts in the hospitality industry, we can arrange successful corporate events for your clients, sourcing the right venue, catering and entertainment. Similarly, if you have the ideal location we can help to identify potential guests as well as putting in place all the necessary arrangements to deliver a quality experience.
In order to continually meet your customers’ requirements it is important to have a clear understanding of the market you operate in and collect customer feedback wherever possible. We will arrange and undertake independent market research tailored to your needs, collating the results and presenting you with an analytical report of the findings.